A Lithuanian company is planning a holiday resort in the Maldives staffed entirely by blondes, BBC News reports, but not everyone is happy about this.

The company, Olialia (pronounced “Ooh-la-la”) plans to entice tourists by employing only blondes and offering direct flights to the island on planes crewed by, surprise-surprise, more blondes. The company is already run and staffed by blonde women, and has a variety of business interests, from selling food products to operating a limo service to running parties at popular Lithuanian nightclubs.

Plans for the exclusive resort have been met with much criticism, though, which is to be expected. A news story on the planned resort published in September in Minivan News, an independent news site for the Maldives, generated a numerous comments from readers.

“This sounds more like Hitler’s Nazi super racial thing,” wrote one reader identified as Ali.

“I suppose those Maldivians who work there will be wearing blond wigs and blue contact lens too.”

“If indeed this racist and sexist idea is for real, I hope it is killed off right away,” wrote Khadheeja. “There is so much we can tolerate in the name of tourism.”

Should the proposal for the “Island of Blondes” gets the go-ahead, the resort could open as soon as 2015. Olialia’s managing director, Giedre Pukiene, said that she wants to break the stereotype that blonde women are less intelligent. “Our girls are very smart and they have degrees,” she said. “All of them want to do something with their lives. They have lots of business ideas.” Yeah, so do most Playboy bunnies.

The Maldives is a group of more than 1,000 islands in the Indian Ocean. About 200 are inhabited. Personally, I don’t see what the big deal is. There’s nothing wrong with an “Island of Blondes,” but there has to be balance in the force. Following that there should be an “Island of Brunettes, Redheads, Moms, Baldies, and Midgets.” Each with their own separate island, of course. These days, you got to do what it takes to stay on top and attract customers. Having an island full of blonde women is a genius idea, and no, don’t even try and play the race card. You can play the fantasy card, that’s okay. I’ll buy that, since chances are if this whole thing happens, the bulk of the customers are going to be single men looking for a good time, and finding that when they get there, Lithuanians are no different from blonde women anywhere else in the world. They know they’re hot, but you ain’t getting any.